{"id":127497,"date":"2025-06-04T14:44:18","date_gmt":"2025-06-04T12:44:18","guid":{"rendered":"https:\/\/www.sedcomunicazione.it\/portfolio\/arborea\/"},"modified":"2026-07-28T16:25:10","modified_gmt":"2026-07-28T14:25:10","slug":"arborea","status":"publish","type":"portfolio","link":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/arborea\/","title":{"rendered":"Arborea"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;5&#8243; top_padding=&#8221;5&#8243; bottom_padding=&#8221;2&#8243; back_color=&#8221;color-wayh&#8221; overlay_alpha=&#8221;80&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; top_divider=&#8221;gradient&#8221; bottom_divider=&#8221;gradient&#8221; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;743841&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;bottom&#8221; gutter_size=&#8221;0&#8243; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;117971&#8243;][vc_custom_heading text_color=&#8221;color-xsdn&#8221; text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;700&#8243; text_stroke=&#8221;yes&#8221; css_animation=&#8221;text-reveal&#8221; text_reveal_opacity=&#8221;5&#8243; text_reveal_speed=&#8221;30&#8243; text_reveal_top=&#8221;90&#8243; uncode_shortcode_id=&#8221;650622&#8243; heading_custom_size=&#8221;clamp(25px,5.5vw,120px)&#8221; el_class=&#8221;position-heading&#8221; text_color_type=&#8221;uncode-palette&#8221;]ARBOREA[\/vc_custom_heading][vc_empty_space empty_h=&#8221;2&#8243;][vc_separator sep_color=&#8221;color-xsdn&#8221; uncode_shortcode_id=&#8221;185776&#8243; sep_color_type=&#8221;uncode-palette&#8221; el_height=&#8221;3px&#8221;][vc_row_inner limit_content=&#8221;&#8221;][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_right&#8221; gutter_size=&#8221;3&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; align_mobile=&#8221;align_left_mobile&#8221; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;736130&#8243;][vc_empty_space empty_h=&#8221;0&#8243; mobile_visibility=&#8221;yes&#8221;][vc_custom_heading text_color=&#8221;color-773477&#8243; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;500&#8243; text_height=&#8221;interlinea-p&#8221; uncode_shortcode_id=&#8221;701361&#8243; heading_custom_size=&#8221;clamp(13px,1.5vw,26px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]SOCIAL MEDIA STRATEGY[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;5&#8243; top_padding=&#8221;3&#8243; bottom_padding=&#8221;0&#8243; back_color=&#8221;color-wayh&#8221; overlay_color=&#8221;color-wayh&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;776428&#8243; back_color_type=&#8221;uncode-palette&#8221; overlay_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; expand_height=&#8221;yes&#8221; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;161679&#8243;][vc_single_image media=&#8221;123414&#8243; media_width_percent=&#8221;100&#8243; alignment=&#8221;center&#8221; advanced=&#8221;yes&#8221; media_overlay_opacity=&#8221;18&#8243; media_padding=&#8221;2&#8243; css_animation=&#8221;bottom-t-top&#8221; animation_speed=&#8221;1000&#8243; animation_delay=&#8221;800&#8243; uncode_shortcode_id=&#8221;142372&#8243;][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;5&#8243; top_padding=&#8221;3&#8243; bottom_padding=&#8221;4&#8243; back_color=&#8221;color-wayh&#8221; overlay_alpha=&#8221;80&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; top_divider=&#8221;gradient&#8221; bottom_divider=&#8221;gradient&#8221; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;669552&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;4&#8243; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; align_mobile=&#8221;align_left_mobile&#8221; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;310517&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;4&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; limit_content=&#8221;&#8221;][vc_column_inner column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; gutter_size=&#8221;3&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;920917&#8243;][vc_custom_heading text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; text_transform=&#8221;uppercase&#8221; text_height=&#8221;fontheight-120763&#8243; text_space=&#8221;fontspace-177880&#8243; uncode_shortcode_id=&#8221;207393&#8243; heading_custom_size=&#8221;clamp(13px,3.5vw,30px)&#8221;]ARBOREA, ONE OF ITALY&#8217;S LEADING DAIRY COMPANIES, ENTRUSTED SEDPLUS WITH THE MANAGEMENT OF ITS META AND TIKTOK SOCIAL MEDIA CHANNELS (FOR BOTH ARBOREA AND GIRAU), AS WELL AS THE MODERATION OF MESSAGES RECEIVED THROUGH ITS DIGITAL CHANNELS.[\/vc_custom_heading][vc_empty_space empty_h=&#8221;3&#8243; medium_visibility=&#8221;yes&#8221; mobile_visibility=&#8221;yes&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;4&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_visibility=&#8221;yes&#8221; medium_width=&#8221;0&#8243; mobile_visibility=&#8221;yes&#8221; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;130034&#8243;][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;bottom-t-top&#8221; animation_delay=&#8221;400&#8243; sticky=&#8221;yes&#8221; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;674219&#8243;][vc_custom_heading text_color=&#8221;color-xsdn&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; text_height=&#8221;interlinea-p&#8221; uncode_shortcode_id=&#8221;112437&#8243; heading_custom_size=&#8221;clamp(13px,1.5vw,26px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]The strategy[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-xsdn&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-177472&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;400&#8243; text_height=&#8221;interlinea-p&#8221; uncode_shortcode_id=&#8221;119073&#8243; heading_custom_size=&#8221;clamp(16px,1.5vw,25px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]The communication style adopted fully reflects ARBOREA\u2019s values, vision, mission and brand reputation.[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-xsdn&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-177472&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;400&#8243; text_height=&#8221;interlinea-p&#8221; uncode_shortcode_id=&#8221;194660&#8243; heading_custom_size=&#8221;clamp(16px,1.5vw,25px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]Building on these principles, the communication strategy developed a storytelling approach that brings the brand to life through content combining information, emotion and entertainment. It highlights the quality and authenticity of the products, the connection with the local area, well-being, happiness and the importance of family.[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;5&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;4&#8243; back_color=&#8221;color-wayh&#8221; overlay_alpha=&#8221;80&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; top_divider=&#8221;gradient&#8221; bottom_divider=&#8221;gradient&#8221; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;111676&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;4&#8243; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; align_mobile=&#8221;align_left_mobile&#8221; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;158779&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;4&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;4&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;left-t-right&#8221; animation_delay=&#8221;400&#8243; width=&#8221;1\/3&#8243; uncode_shortcode_id=&#8221;720904&#8243;][vc_single_image media=&#8221;123459&#8243; media_width_percent=&#8221;100&#8243; uncode_shortcode_id=&#8221;178708&#8243;][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;bottom-t-top&#8221; width=&#8221;1\/3&#8243; uncode_shortcode_id=&#8221;209253&#8243;][vc_single_image media=&#8221;123461&#8243; media_width_percent=&#8221;100&#8243; uncode_shortcode_id=&#8221;933419&#8243;][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;2&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;right-t-left&#8221; width=&#8221;1\/3&#8243; uncode_shortcode_id=&#8221;186987&#8243;][vc_single_image media=&#8221;123457&#8243; media_width_percent=&#8221;100&#8243; uncode_shortcode_id=&#8221;257119&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;5&#8243; top_padding=&#8221;4&#8243; bottom_padding=&#8221;4&#8243; back_color=&#8221;color-157332&#8243; overlay_alpha=&#8221;80&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; top_divider=&#8221;gradient&#8221; bottom_divider=&#8221;gradient&#8221; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;196993&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;4&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; align_mobile=&#8221;align_left_mobile&#8221; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;115183&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;4&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;bottom-t-top&#8221; animation_delay=&#8221;400&#8243; sticky=&#8221;yes&#8221; width=&#8221;5\/12&#8243; uncode_shortcode_id=&#8221;113135&#8243;][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; text_height=&#8221;interlinea-p&#8221; css_animation=&#8221;bottom-t-top&#8221; animation_delay=&#8221;400&#8243; uncode_shortcode_id=&#8221;436388&#8243; heading_custom_size=&#8221;clamp(13px,1.5vw,26px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]The style[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-177472&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;400&#8243; text_height=&#8221;interlinea-p&#8221; uncode_shortcode_id=&#8221;182323&#8243; heading_custom_size=&#8221;clamp(16px,1.5vw,25px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]From a stylistic perspective, we showcased products from ARBOREA&#8217;s extensive portfolio, placing them at the heart of the brand&#8217;s visual communication. Every piece of content, whether static or motion-based, was paired with a simple yet engaging headline, seamlessly integrated into the creative and enhanced with graphic elements designed to reinforce its message.[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-177472&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;400&#8243; text_height=&#8221;interlinea-p&#8221; uncode_shortcode_id=&#8221;172424&#8243; heading_custom_size=&#8221;clamp(16px,1.5vw,25px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]The coloured backgrounds were carefully aligned with the brand&#8217;s colour palette, reinforcing its visual identity and strengthening its market positioning.<br \/>[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;7\/12&#8243; uncode_shortcode_id=&#8221;212065&#8243;][vc_single_image media=&#8221;124210&#8243; media_width_percent=&#8221;100&#8243; css_animation=&#8221;bottom-t-top&#8221; animation_delay=&#8221;200&#8243; uncode_shortcode_id=&#8221;166389&#8243;][vc_single_image media=&#8221;124212&#8243; media_width_percent=&#8221;100&#8243; css_animation=&#8221;bottom-t-top&#8221; animation_delay=&#8221;200&#8243; uncode_shortcode_id=&#8221;522168&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;5&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;4&#8243; back_color=&#8221;color-157332&#8243; overlay_alpha=&#8221;80&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; top_divider=&#8221;gradient&#8221; bottom_divider=&#8221;gradient&#8221; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;668761&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_right&#8221; gutter_size=&#8221;4&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; align_mobile=&#8221;align_left_mobile&#8221; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;423035&#8243;][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;h5&#8243; text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;600&#8243; text_transform=&#8221;uppercase&#8221; uncode_shortcode_id=&#8221;840501&#8243; heading_custom_size=&#8221;clamp(13px,1.5vw,23px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]*Data relates to Meta profiles for the 2024 calendar year.[\/vc_custom_heading][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;207393&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; back_color=&#8221;color-120455&#8243; overlay_alpha=&#8221;50&#8243; overlay_animated=&#8221;yes&#8221; overlay_animated_1_color=&#8221;color-210407&#8243; overlay_animated_2_color=&#8221;color-157332&#8243; radius=&#8221;lg&#8221; shadow=&#8221;sm&#8221; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/4&#8243; uncode_shortcode_id=&#8221;908249&#8243; back_color_type=&#8221;uncode-palette&#8221; overlay_animated_1_color_type=&#8221;uncode-palette&#8221; overlay_animated_2_color_type=&#8221;uncode-palette&#8221;][uncode_counter value=&#8221;22&#8243; counter_color=&#8221;color-jevc&#8221; size=&#8221;custom&#8221; weight=&#8221;700&#8243; uncode_shortcode_id=&#8221;550249&#8243; suffix=&#8221;MLN&#8221; heading_custom_size=&#8221;clamp(40px,4vw,100px)&#8221; counter_color_type=&#8221;uncode-palette&#8221;][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;400&#8243; text_height=&#8221;interlinea-p&#8221; uncode_shortcode_id=&#8221;192752&#8243; heading_custom_size=&#8221;clamp(13px,1.5vw,23px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]People reached[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; back_color=&#8221;color-jevc&#8221; overlay_alpha=&#8221;50&#8243; overlay_animated=&#8221;yes&#8221; overlay_animated_1_color=&#8221;color-313299&#8243; radius=&#8221;lg&#8221; shadow=&#8221;sm&#8221; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/4&#8243; uncode_shortcode_id=&#8221;251643&#8243; back_color_type=&#8221;uncode-palette&#8221; overlay_animated_1_color_type=&#8221;uncode-palette&#8221;][uncode_counter value=&#8221;200.000&#8243; prefix=&#8221;+&#8221; counter_color=&#8221;color-xsdn&#8221; size=&#8221;custom&#8221; weight=&#8221;700&#8243; uncode_shortcode_id=&#8221;759928&#8243; heading_custom_size=&#8221;clamp(40px,4vw,100px)&#8221; counter_color_type=&#8221;uncode-palette&#8221;][vc_custom_heading text_color=&#8221;color-xsdn&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;400&#8243; text_height=&#8221;interlinea-p&#8221; uncode_shortcode_id=&#8221;102089&#8243; heading_custom_size=&#8221;clamp(13px,1.5vw,23px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]Interactions[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; back_color=&#8221;color-120455&#8243; overlay_alpha=&#8221;50&#8243; overlay_animated=&#8221;yes&#8221; overlay_animated_1_color=&#8221;color-vyce&#8221; overlay_animated_2_color=&#8221;color-313299&#8243; radius=&#8221;lg&#8221; shadow=&#8221;sm&#8221; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/4&#8243; uncode_shortcode_id=&#8221;958391&#8243; back_color_type=&#8221;uncode-palette&#8221; overlay_animated_1_color_type=&#8221;uncode-palette&#8221; overlay_animated_2_color_type=&#8221;uncode-palette&#8221;][uncode_counter value=&#8221;5.000&#8243; prefix=&#8221;+&#8221; counter_color=&#8221;color-jevc&#8221; size=&#8221;custom&#8221; weight=&#8221;700&#8243; uncode_shortcode_id=&#8221;912346&#8243; heading_custom_size=&#8221;clamp(40px,4vw,100px)&#8221; counter_color_type=&#8221;uncode-palette&#8221;][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;400&#8243; text_height=&#8221;interlinea-p&#8221; uncode_shortcode_id=&#8221;211113&#8243; heading_custom_size=&#8221;clamp(13px,1.5vw,23px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]Follower[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;5&#8243; top_padding=&#8221;4&#8243; bottom_padding=&#8221;4&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; changer_back_color=&#8221;yes&#8221; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;192868&#8243; back_color_type=&#8221;uncode-solid&#8221; el_class=&#8221;demo-section demo-dark-background&#8221; back_color_solid=&#8221;#98c2db&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;7&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;509396&#8243;][vc_gallery el_id=&#8221;gallery-arborea-social&#8221; type=&#8221;carousel&#8221; medias=&#8221;124234,124236,124238,124232,124230&#8243; carousel_lg=&#8221;3&#8243; carousel_md=&#8221;3&#8243; carousel_sm=&#8221;1&#8243; gutter_size=&#8221;2&#8243; media_items=&#8221;media|nolink|original,icon&#8221; carousel_interval=&#8221;3000&#8243; carousel_navspeed=&#8221;400&#8243; stage_padding=&#8221;0&#8243; single_style=&#8221;dark&#8221; single_overlay_color=&#8221;color-jevc&#8221; single_overlay_opacity=&#8221;15&#8243; single_overlay_anim=&#8221;no&#8221; single_image_anim=&#8221;no&#8221; single_h_align=&#8221;center&#8221; single_padding=&#8221;2&#8243; single_icon=&#8221;fa fa-plus2&#8243; single_shadow=&#8221;yes&#8221; shadow_weight=&#8221;xl&#8221; shadow_darker=&#8221;yes&#8221; single_border=&#8221;yes&#8221; horizontal_th_size=&#8221;vh&#8221; uncode_shortcode_id=&#8221;852192&#8243;][uncode_carousel_nav skin=&#8221;dark&#8221; padding=&#8221;0&#8243; h_align=&#8221;center&#8221; arrow_style=&#8221;round&#8221; arrow_bg_size=&#8221;sm&#8221; icon=&#8221;fa fa-arrow-right3&#8243; magnetic_arrows=&#8221;yes&#8221; hide_dots=&#8221;yes&#8221; counter_visibility=&#8221;yes&#8221; text_font=&#8221;font-103791&#8243; text_size=&#8221;h3&#8243; text_weight=&#8221;400&#8243; uncode_shortcode_id=&#8221;125514&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;5&#8243; top_padding=&#8221;4&#8243; bottom_padding=&#8221;4&#8243; back_color=&#8221;color-jevc&#8221; overlay_alpha=&#8221;80&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; top_divider=&#8221;gradient&#8221; bottom_divider=&#8221;gradient&#8221; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;464396&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;4&#8243; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; align_mobile=&#8221;align_left_mobile&#8221; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;491621&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;4&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;bottom-t-top&#8221; animation_delay=&#8221;400&#8243; sticky=&#8221;yes&#8221; width=&#8221;5\/12&#8243; uncode_shortcode_id=&#8221;113135&#8243;][vc_custom_heading text_color=&#8221;color-xsdn&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; text_height=&#8221;interlinea-p&#8221; css_animation=&#8221;bottom-t-top&#8221; animation_delay=&#8221;400&#8243; uncode_shortcode_id=&#8221;438024&#8243; heading_custom_size=&#8221;clamp(13px,1.5vw,26px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]Creativity for Girau[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-xsdn&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-177472&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;400&#8243; text_height=&#8221;interlinea-p&#8221; uncode_shortcode_id=&#8221;147911&#8243; heading_custom_size=&#8221;clamp(16px,1.5vw,25px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]The GIRAU brand guidelines include the use of one-line drawing illustrations, a distinctive element of its visual identity. While advertising communication relies on a more limited number of illustrations, social media storytelling requires a more consistent and structured production approach, with an average of around ten original illustrations created each month, all conceived and produced in-house by SEDPLUS.[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-xsdn&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-177472&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;400&#8243; text_height=&#8221;interlinea-p&#8221; uncode_shortcode_id=&#8221;793186&#8243; heading_custom_size=&#8221;clamp(16px,1.5vw,25px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]To date, more than 150 original illustrations have been published across GIRAU\u2019s social media channels, helping to build a distinctive and consistent visual language.[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;7\/12&#8243; uncode_shortcode_id=&#8221;212065&#8243;][vc_single_image media=&#8221;124652&#8243; media_width_percent=&#8221;100&#8243; css_animation=&#8221;bottom-t-top&#8221; animation_delay=&#8221;200&#8243; uncode_shortcode_id=&#8221;286997&#8243;][vc_single_image media=&#8221;124650&#8243; media_width_percent=&#8221;100&#8243; css_animation=&#8221;bottom-t-top&#8221; animation_delay=&#8221;200&#8243; uncode_shortcode_id=&#8221;692401&#8243;][vc_single_image media=&#8221;124648&#8243; media_width_percent=&#8221;100&#8243; css_animation=&#8221;bottom-t-top&#8221; animation_delay=&#8221;200&#8243; uncode_shortcode_id=&#8221;760725&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;5&#8243; top_padding=&#8221;4&#8243; bottom_padding=&#8221;4&#8243; overlay_alpha=&#8221;80&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; top_divider=&#8221;gradient&#8221; bottom_divider=&#8221;gradient&#8221; changer_back_color=&#8221;yes&#8221; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;105619&#8243; back_color_type=&#8221;uncode-solid&#8221; back_color_solid=&#8221;#98c2db&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; align_mobile=&#8221;align_left_mobile&#8221; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;459907&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;4&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; limit_content=&#8221;&#8221;][vc_column_inner column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; gutter_size=&#8221;3&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;920917&#8243;][vc_custom_heading text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; text_transform=&#8221;uppercase&#8221; text_height=&#8221;fontheight-120763&#8243; text_space=&#8221;fontspace-177880&#8243; uncode_shortcode_id=&#8221;129378&#8243; heading_custom_size=&#8221;clamp(13px,3.5vw,30px)&#8221;]A dedicated strategy was developed specifically for the brand\u2019s TikTok account.[\/vc_custom_heading][vc_empty_space empty_h=&#8221;3&#8243; medium_visibility=&#8221;yes&#8221; mobile_visibility=&#8221;yes&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;146731&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; back_color=&#8221;color-lxmt&#8221; overlay_alpha=&#8221;50&#8243; radius=&#8221;lg&#8221; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243; uncode_shortcode_id=&#8221;176391&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;h5&#8243; text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;600&#8243; text_transform=&#8221;uppercase&#8221; uncode_shortcode_id=&#8221;728953&#8243; heading_custom_size=&#8221;clamp(13px,1.5vw,23px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]01. Objectives[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-177472&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;400&#8243; text_height=&#8221;interlinea-p&#8221; uncode_shortcode_id=&#8221;864151&#8243; heading_custom_size=&#8221;clamp(16px,1.5vw,25px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]TikTok represents an opportunity to expand ARBOREA\u2019s positioning and strengthen its perception as a youthful, dynamic brand that connects with younger generations by adopting their language and staying aligned with their values. All of this is achieved while remaining true to the company\u2019s identity.[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; back_color=&#8221;color-lxmt&#8221; overlay_alpha=&#8221;50&#8243; radius=&#8221;lg&#8221; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243; uncode_shortcode_id=&#8221;486466&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;h5&#8243; text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;600&#8243; text_transform=&#8221;uppercase&#8221; uncode_shortcode_id=&#8221;492431&#8243; heading_custom_size=&#8221;clamp(13px,1.5vw,23px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]02. tone of voice[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-177472&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;400&#8243; text_height=&#8221;interlinea-p&#8221; uncode_shortcode_id=&#8221;345455&#8243; heading_custom_size=&#8221;clamp(16px,1.5vw,25px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]On TikTok, ARBOREA adopts a fresh and authentic approach, aligned with the platform\u2019s light-hearted tone and content style. The goal is to express a clearly defined personality while preserving the company\u2019s core values and embracing a new language through an innovative approach.[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; back_color=&#8221;color-lxmt&#8221; overlay_alpha=&#8221;50&#8243; radius=&#8221;lg&#8221; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243; uncode_shortcode_id=&#8221;424283&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;h5&#8243; text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;600&#8243; text_transform=&#8221;uppercase&#8221; uncode_shortcode_id=&#8221;300124&#8243; heading_custom_size=&#8221;clamp(13px,1.5vw,23px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]03. the strategy[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-177472&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;400&#8243; text_height=&#8221;interlinea-p&#8221; uncode_shortcode_id=&#8221;192470&#8243; heading_custom_size=&#8221;clamp(16px,1.5vw,25px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]The strategy adopted aims to build a distinctive presence by showcasing the qualities of ARBOREA products through the values of positivity, authenticity and well-being that have always defined the brand. This is achieved through a more ironic, fresh and light-hearted tone of voice, capable of creating a direct and spontaneous connection with younger audiences as well.[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;-5&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;149255&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243; uncode_shortcode_id=&#8221;116515&#8243;][vc_single_image media=&#8221;124283&#8243; media_width_percent=&#8221;100&#8243; css_animation=&#8221;parallax&#8221; parallax_intensity=&#8221;3&#8243; uncode_shortcode_id=&#8221;746015&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;124281&#8243; media_width_percent=&#8221;100&#8243; advanced=&#8221;yes&#8221; media_items=&#8221;media|original,icon|xl&#8221; media_overlay_opacity=&#8221;50&#8243; media_overlay_anim=&#8221;no&#8221; media_text_visible=&#8221;yes&#8221; media_text_anim=&#8221;no&#8221; media_h_align=&#8221;center&#8221; media_padding=&#8221;2&#8243; media_icon=&#8221;fa fa-play-circle&#8221; css_animation=&#8221;parallax&#8221; parallax_intensity=&#8221;10&#8243; uncode_shortcode_id=&#8221;596817&#8243; media_link=&#8221;url:https%3A%2F%2Fvm.tiktok.com%2FZNdhy9Hsq%2F&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;124279&#8243; media_width_percent=&#8221;100&#8243; css_animation=&#8221;parallax&#8221; parallax_intensity=&#8221;6&#8243; uncode_shortcode_id=&#8221;136360&#8243;][\/vc_column_inner][\/vc_row_inner][vc_separator sep_color=&#8221;color-xsdn&#8221; uncode_shortcode_id=&#8221;227188&#8243; sep_color_type=&#8221;uncode-palette&#8221; el_height=&#8221;3px&#8221;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;207393&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; back_color=&#8221;color-xsdn&#8221; overlay_alpha=&#8221;50&#8243; radius=&#8221;lg&#8221; shadow=&#8221;sm&#8221; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243; uncode_shortcode_id=&#8221;120104&#8243; back_color_type=&#8221;uncode-palette&#8221;][uncode_counter value=&#8221;22&#8243; prefix=&#8221;+&#8221; counter_color=&#8221;color-jevc&#8221; size=&#8221;custom&#8221; weight=&#8221;700&#8243; uncode_shortcode_id=&#8221;146068&#8243; suffix=&#8221;MLN&#8221; heading_custom_size=&#8221;clamp(60px,4vw,100px)&#8221; counter_color_type=&#8221;uncode-palette&#8221;][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;400&#8243; text_height=&#8221;interlinea-p&#8221; uncode_shortcode_id=&#8221;516216&#8243; heading_custom_size=&#8221;clamp(13px,1.5vw,23px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]Video views[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; back_color=&#8221;color-xsdn&#8221; overlay_alpha=&#8221;50&#8243; radius=&#8221;lg&#8221; shadow=&#8221;sm&#8221; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243; uncode_shortcode_id=&#8221;170998&#8243; back_color_type=&#8221;uncode-palette&#8221;][uncode_counter value=&#8221;6.3&#8243; prefix=&#8221;+&#8221; counter_color=&#8221;color-jevc&#8221; size=&#8221;custom&#8221; weight=&#8221;700&#8243; uncode_shortcode_id=&#8221;158504&#8243; suffix=&#8221;MLN&#8221; heading_custom_size=&#8221;clamp(60px,4vw,100px)&#8221; counter_color_type=&#8221;uncode-palette&#8221;][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;400&#8243; text_height=&#8221;interlinea-p&#8221; uncode_shortcode_id=&#8221;806590&#8243; heading_custom_size=&#8221;clamp(13px,1.5vw,23px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]Total spectators[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; back_color=&#8221;color-120455&#8243; overlay_alpha=&#8221;50&#8243; radius=&#8221;lg&#8221; shadow=&#8221;sm&#8221; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243; uncode_shortcode_id=&#8221;190881&#8243; back_color_type=&#8221;uncode-palette&#8221;][uncode_counter value=&#8221;10.000&#8243; prefix=&#8221;+&#8221; counter_color=&#8221;color-jevc&#8221; size=&#8221;custom&#8221; weight=&#8221;700&#8243; uncode_shortcode_id=&#8221;448315&#8243; heading_custom_size=&#8221;clamp(60px,4vw,100px)&#8221; counter_color_type=&#8221;uncode-palette&#8221;][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;400&#8243; text_height=&#8221;interlinea-p&#8221; uncode_shortcode_id=&#8221;121682&#8243; heading_custom_size=&#8221;clamp(13px,1.5vw,23px)&#8221; text_color_type=&#8221;uncode-palette&#8221;]Like[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;180376&#8243; el_class=&#8221;media-fisso&#8221;][vc_column width=&#8221;4\/12&#8243;][uncode_flexbox align_items=&#8221;center&#8221; gap=&#8221;3px&#8221;][vc_single_image media=&#8221;123517&#8243; media_width_use_pixel=&#8221;yes&#8221; skew=&#8221;yes&#8221; uncode_shortcode_id=&#8221;501631&#8243; media_width_pixel=&#8221;120&#8243;][vc_custom_heading text_color=&#8221;color-xsdn&#8221; heading_semantic=&#8221;p&#8221; text_font=&#8221;font-177472&#8243; text_size=&#8221;custom&#8221; badge_style=&#8221;yes&#8221; back_color=&#8221;color-181985&#8243; radius=&#8221;xl&#8221; uncode_shortcode_id=&#8221;415578&#8243; text_color_type=&#8221;uncode-palette&#8221; back_color_type=&#8221;uncode-palette&#8221; heading_custom_size=&#8221;clamp(10px,1vw,15px)&#8221;]Arborea &#8211; Mediastars Award for SEDPLUS[\/vc_custom_heading][\/uncode_flexbox][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_visibility=&#8221;yes&#8221; mobile_width=&#8221;0&#8243; width=&#8221;8\/12&#8243; uncode_shortcode_id=&#8221;116695&#8243;][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;5&#8243; top_padding=&#8221;3&#8243; bottom_padding=&#8221;3&#8243; back_color=&#8221;color-xsdn&#8221; overlay_alpha=&#8221;80&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;2&#8243; top_divider=&#8221;gradient&#8221; bottom_divider=&#8221;gradient&#8221; content_parallax=&#8221;0&#8243; back_color_type=&#8221;uncode-palette&#8221; row_name=&#8221;works&#8221; uncode_shortcode_id=&#8221;146107&#8243;][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;4&#8243; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;160992&#8243;][vc_custom_heading text_font=&#8221;font-354827&#8243; text_size=&#8221;custom&#8221; uncode_shortcode_id=&#8221;480227&#8243; heading_custom_size=&#8221;clamp(20px,4.5vw,70px)&#8221;]Other projects[\/vc_custom_heading][uncode_index el_id=&#8221;index-678&#8243; index_type=&#8221;css_grid&#8221; loop=&#8221;size:2|order_by:rand|post_type:portfolio|tax_query:-144,121|taxonomy_count:10&#8243; grid_items=&#8221;2&#8243; screen_lg_items=&#8221;2&#8243; screen_lg_breakpoint=&#8221;1000&#8243; screen_md_items=&#8221;1&#8243; screen_md_breakpoint=&#8221;600&#8243; screen_sm_items=&#8221;1&#8243; screen_sm_breakpoint=&#8221;480&#8243; gutter_size=&#8221;3&#8243; post_items=&#8221;media|featured|onpost|poster,title|-,icon|md&#8221; product_items=&#8221;title,media|featured|onpost|original|hide-sale|inherit-atc|inherit-w-atc|atc-typo-default|show-atc&#8221; portfolio_items=&#8221;title|-,media|featured|onpost|original&#8221; single_text=&#8221;overlay&#8221; css_grid_images_size=&#8221;four-three&#8221; single_overlay_color=&#8221;color-wayh&#8221; single_overlay_opacity=&#8221;25&#8243; single_text_visible=&#8221;yes&#8221; single_text_anim=&#8221;no&#8221; single_image_magnetic=&#8221;yes&#8221; single_h_align=&#8221;center&#8221; single_h_align_mobile=&#8221;center&#8221; single_padding=&#8221;3&#8243; single_title_family=&#8221;font-354827&#8243; single_title_dimension=&#8221;custom&#8221; single_title_transform=&#8221;uppercase&#8221; single_shadow=&#8221;yes&#8221; shadow_weight=&#8221;std&#8221; single_border=&#8221;yes&#8221; custom_cursor=&#8221;diff&#8221; heading_custom_size=&#8221;clamp(20px,3.5vw,45px)&#8221; single_icon=&#8221;fa fa-plus2&#8243; uncode_shortcode_id=&#8221;204093&#8243;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;5&#8243; top_padding=&#8221;5&#8243; bottom_padding=&#8221;2&#8243; back_color=&#8221;color-wayh&#8221; overlay_alpha=&#8221;80&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; top_divider=&#8221;gradient&#8221; bottom_divider=&#8221;gradient&#8221; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;743841&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":124210,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"_joinchat":[],"footnotes":""},"portfolio_category":[150],"class_list":["post-127497","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-social"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"From a stylistic perspective, we showcased products from ARBOREA\u2019s extensive portfolio, placing them at the heart of the brand\u2019s visual communication.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Web\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/arborea\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.10\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"SEDPLUS Happy branding to you | Alta qualit\u00e0 creativa per nobilitare il tuo brand\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Arborea | What we did to elevate their brand | SEDPLUS Happy branding to you\" \/>\n\t\t<meta property=\"og:description\" content=\"From a stylistic perspective, we showcased products from ARBOREA\u2019s extensive portfolio, placing them at the heart of the brand\u2019s visual communication.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/arborea\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/www.sedcomunicazione.it\/wp-content\/uploads\/2025\/11\/Il_buon_latte_nelle_scuole_prodotti.jpg\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/www.sedcomunicazione.it\/wp-content\/uploads\/2025\/11\/Il_buon_latte_nelle_scuole_prodotti.jpg\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2025-06-04T12:44:18+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-07-28T14:25:10+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/SEDPLUS\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@SEDPLUS\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Arborea | What we did to elevate their brand | SEDPLUS Happy branding to you\" \/>\n\t\t<meta name=\"twitter:description\" content=\"From a stylistic perspective, we showcased products from ARBOREA\u2019s extensive portfolio, placing them at the heart of the brand\u2019s visual communication.\" \/>\n\t\t<meta name=\"twitter:creator\" content=\"@SEDPLUS\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/www.sedcomunicazione.it\/wp-content\/uploads\/2023\/11\/SEDPLUS_CreativeAgency_Portrait-copia-scaled.jpg\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio\\\/arborea\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio\\\/#listItem\",\"name\":\"Portfolio\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio\\\/#listItem\",\"position\":2,\"name\":\"Portfolio\",\"item\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio_cat\\\/social\\\/#listItem\",\"name\":\"Social\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio_cat\\\/social\\\/#listItem\",\"position\":3,\"name\":\"Social\",\"item\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio_cat\\\/social\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio\\\/arborea\\\/#listItem\",\"name\":\"Arborea\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio\\\/#listItem\",\"name\":\"Portfolio\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio\\\/arborea\\\/#listItem\",\"position\":4,\"name\":\"Arborea\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio_cat\\\/social\\\/#listItem\",\"name\":\"Social\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/#organization\",\"name\":\"SEDPLUS\",\"description\":\"Alta qualit\\u00e0 creativa per nobilitare il tuo brand\",\"url\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/\",\"telephone\":\"+393939031771\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/Avatar-SEDPLUS-2022.png\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio\\\/arborea\\\/#organizationLogo\",\"width\":512,\"height\":512,\"caption\":\"LOGO SED PLUS HAPPY BRANDING TO YOU\"},\"image\":{\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio\\\/arborea\\\/#organizationLogo\"},\"sameAs\":[\"https:\\\/\\\/facebook.com\\\/SEDPLUS\",\"https:\\\/\\\/x.com\\\/SEDPLUS\",\"https:\\\/\\\/instagram.com\\\/SEDPLUS\",\"https:\\\/\\\/pinterest.com\\\/SEDPLUS\",\"https:\\\/\\\/youtube.com\\\/SEDPLUS\",\"https:\\\/\\\/linkedin.com\\\/in\\\/SEDPLUS\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/author\\\/web\\\/#author\",\"url\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/author\\\/web\\\/\",\"name\":\"Web\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio\\\/arborea\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b2823a8c05dd59b717193844e54a50a25fddcdfded1482376001023226edecce?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"Web\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio\\\/arborea\\\/#webpage\",\"url\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio\\\/arborea\\\/\",\"name\":\"What we did for Arborea | SEDPLUS Happy branding to you\",\"description\":\"From a stylistic perspective, we showcased products from ARBOREA\\u2019s extensive portfolio, placing them at the heart of the brand\\u2019s visual communication.\",\"inLanguage\":\"en-US\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio\\\/arborea\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/author\\\/web\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/author\\\/web\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/SEDPLUS-SocialMediaMarketing-Arborea-Facebook.jpg\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio\\\/arborea\\\/#mainImage\",\"width\":1543,\"height\":1080,\"caption\":\"Arborea feed social media - Content creation by SEDPLUSa\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/portfolio\\\/arborea\\\/#mainImage\"},\"datePublished\":\"2025-06-04T14:44:18+02:00\",\"dateModified\":\"2026-07-28T16:25:10+02:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/\",\"name\":\"SEDPLUS\",\"description\":\"Alta qualit\\u00e0 creativa per nobilitare il tuo brand\",\"inLanguage\":\"en-US\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.sedcomunicazione.it\\\/en\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"What we did for Arborea | SEDPLUS Happy branding to you","description":"From a stylistic perspective, we showcased products from ARBOREA\u2019s extensive portfolio, placing them at the heart of the brand\u2019s visual communication.","canonical_url":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/arborea\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BreadcrumbList","@id":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/arborea\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/www.sedcomunicazione.it\/en\/#listItem","position":1,"name":"Home","item":"https:\/\/www.sedcomunicazione.it\/en\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/#listItem","name":"Portfolio"}},{"@type":"ListItem","@id":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/#listItem","position":2,"name":"Portfolio","item":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.sedcomunicazione.it\/en\/portfolio_cat\/social\/#listItem","name":"Social"},"previousItem":{"@type":"ListItem","@id":"https:\/\/www.sedcomunicazione.it\/en\/#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/www.sedcomunicazione.it\/en\/portfolio_cat\/social\/#listItem","position":3,"name":"Social","item":"https:\/\/www.sedcomunicazione.it\/en\/portfolio_cat\/social\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/arborea\/#listItem","name":"Arborea"},"previousItem":{"@type":"ListItem","@id":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/#listItem","name":"Portfolio"}},{"@type":"ListItem","@id":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/arborea\/#listItem","position":4,"name":"Arborea","previousItem":{"@type":"ListItem","@id":"https:\/\/www.sedcomunicazione.it\/en\/portfolio_cat\/social\/#listItem","name":"Social"}}]},{"@type":"Organization","@id":"https:\/\/www.sedcomunicazione.it\/en\/#organization","name":"SEDPLUS","description":"Alta qualit\u00e0 creativa per nobilitare il tuo brand","url":"https:\/\/www.sedcomunicazione.it\/en\/","telephone":"+393939031771","logo":{"@type":"ImageObject","url":"https:\/\/www.sedcomunicazione.it\/wp-content\/uploads\/2022\/10\/Avatar-SEDPLUS-2022.png","@id":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/arborea\/#organizationLogo","width":512,"height":512,"caption":"LOGO SED PLUS HAPPY BRANDING TO YOU"},"image":{"@id":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/arborea\/#organizationLogo"},"sameAs":["https:\/\/facebook.com\/SEDPLUS","https:\/\/x.com\/SEDPLUS","https:\/\/instagram.com\/SEDPLUS","https:\/\/pinterest.com\/SEDPLUS","https:\/\/youtube.com\/SEDPLUS","https:\/\/linkedin.com\/in\/SEDPLUS"]},{"@type":"Person","@id":"https:\/\/www.sedcomunicazione.it\/en\/author\/web\/#author","url":"https:\/\/www.sedcomunicazione.it\/en\/author\/web\/","name":"Web","image":{"@type":"ImageObject","@id":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/arborea\/#authorImage","url":"https:\/\/secure.gravatar.com\/avatar\/b2823a8c05dd59b717193844e54a50a25fddcdfded1482376001023226edecce?s=96&d=mm&r=g","width":96,"height":96,"caption":"Web"}},{"@type":"WebPage","@id":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/arborea\/#webpage","url":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/arborea\/","name":"What we did for Arborea | SEDPLUS Happy branding to you","description":"From a stylistic perspective, we showcased products from ARBOREA\u2019s extensive portfolio, placing them at the heart of the brand\u2019s visual communication.","inLanguage":"en-US","isPartOf":{"@id":"https:\/\/www.sedcomunicazione.it\/en\/#website"},"breadcrumb":{"@id":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/arborea\/#breadcrumblist"},"author":{"@id":"https:\/\/www.sedcomunicazione.it\/en\/author\/web\/#author"},"creator":{"@id":"https:\/\/www.sedcomunicazione.it\/en\/author\/web\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/www.sedcomunicazione.it\/wp-content\/uploads\/2025\/05\/SEDPLUS-SocialMediaMarketing-Arborea-Facebook.jpg","@id":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/arborea\/#mainImage","width":1543,"height":1080,"caption":"Arborea feed social media - Content creation by SEDPLUSa"},"primaryImageOfPage":{"@id":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/arborea\/#mainImage"},"datePublished":"2025-06-04T14:44:18+02:00","dateModified":"2026-07-28T16:25:10+02:00"},{"@type":"WebSite","@id":"https:\/\/www.sedcomunicazione.it\/en\/#website","url":"https:\/\/www.sedcomunicazione.it\/en\/","name":"SEDPLUS","description":"Alta qualit\u00e0 creativa per nobilitare il tuo brand","inLanguage":"en-US","publisher":{"@id":"https:\/\/www.sedcomunicazione.it\/en\/#organization"}}]},"og:locale":"en_US","og:site_name":"SEDPLUS Happy branding to you | Alta qualit\u00e0 creativa per nobilitare il tuo brand","og:type":"article","og:title":"Arborea | What we did to elevate their brand | SEDPLUS Happy branding to you","og:description":"From a stylistic perspective, we showcased products from ARBOREA\u2019s extensive portfolio, placing them at the heart of the brand\u2019s visual communication.","og:url":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/arborea\/","og:image":"https:\/\/www.sedcomunicazione.it\/wp-content\/uploads\/2025\/11\/Il_buon_latte_nelle_scuole_prodotti.jpg","og:image:secure_url":"https:\/\/www.sedcomunicazione.it\/wp-content\/uploads\/2025\/11\/Il_buon_latte_nelle_scuole_prodotti.jpg","og:image:width":1920,"og:image:height":1280,"article:published_time":"2025-06-04T12:44:18+00:00","article:modified_time":"2026-07-28T14:25:10+00:00","article:publisher":"https:\/\/facebook.com\/SEDPLUS","twitter:card":"summary_large_image","twitter:site":"@SEDPLUS","twitter:title":"Arborea | What we did to elevate their brand | SEDPLUS Happy branding to you","twitter:description":"From a stylistic perspective, we showcased products from ARBOREA\u2019s extensive portfolio, placing them at the heart of the brand\u2019s visual communication.","twitter:creator":"@SEDPLUS","twitter:image":"https:\/\/www.sedcomunicazione.it\/wp-content\/uploads\/2023\/11\/SEDPLUS_CreativeAgency_Portrait-copia-scaled.jpg"},"aioseo_meta_data":{"post_id":"127497","title":"What we did for #post_title #separator_sa #site_title","description":"From a stylistic perspective, we showcased products from ARBOREA\u2019s extensive portfolio, placing them at the heart of the brand\u2019s visual communication.","keywords":null,"keyphrases":{"focus":{"keyphrase":"arborea","score":100,"analysis":{"keyphraseInTitle":{"score":9,"maxScore":9,"error":0},"keyphraseInDescription":{"score":9,"maxScore":9,"error":0},"keyphraseLength":{"score":9,"maxScore":9,"error":0,"length":1},"keyphraseInURL":{"score":5,"maxScore":5,"error":0}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":"Arborea | What we did to elevate their brand #separator_sa #site_title","og_description":"From a stylistic perspective, we showcased products from ARBOREA\u2019s extensive portfolio, placing them at the heart of the brand\u2019s visual communication.","og_object_type":"default","og_image_type":"custom_image","og_image_url":"https:\/\/www.sedcomunicazione.it\/wp-content\/uploads\/2025\/11\/Il_buon_latte_nelle_scuole_prodotti.jpg","og_image_width":"1920","og_image_height":"1280","og_image_custom_url":"https:\/\/www.sedcomunicazione.it\/wp-content\/uploads\/2025\/11\/Il_buon_latte_nelle_scuole_prodotti.jpg","og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"WebPage","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"breadcrumb_settings":null,"limit_modified_date":false,"ai":{"faqs":[],"keyPoints":[],"schemas":[],"titles":[],"descriptions":[],"socialPosts":{"email":{"subject":"","preview":"","content":""},"linkedin":[],"twitter":[],"facebook":[],"instagram":[]}},"created":"2026-07-22 08:56:33","updated":"2026-07-28 15:23:44","seo_analyzer_scan_date":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.sedcomunicazione.it\/en\/\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/\" title=\"Portfolio\">Portfolio<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.sedcomunicazione.it\/en\/portfolio_cat\/social\/\" title=\"Social\">Social<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\tArborea\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/www.sedcomunicazione.it\/en\/"},{"label":"Portfolio","link":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/"},{"label":"Social","link":"https:\/\/www.sedcomunicazione.it\/en\/portfolio_cat\/social\/"},{"label":"Arborea","link":"https:\/\/www.sedcomunicazione.it\/en\/portfolio\/arborea\/"}],"_links":{"self":[{"href":"https:\/\/www.sedcomunicazione.it\/en\/wp-json\/wp\/v2\/portfolio\/127497","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sedcomunicazione.it\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/www.sedcomunicazione.it\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/www.sedcomunicazione.it\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sedcomunicazione.it\/en\/wp-json\/wp\/v2\/comments?post=127497"}],"version-history":[{"count":19,"href":"https:\/\/www.sedcomunicazione.it\/en\/wp-json\/wp\/v2\/portfolio\/127497\/revisions"}],"predecessor-version":[{"id":128037,"href":"https:\/\/www.sedcomunicazione.it\/en\/wp-json\/wp\/v2\/portfolio\/127497\/revisions\/128037"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sedcomunicazione.it\/en\/wp-json\/wp\/v2\/media\/124210"}],"wp:attachment":[{"href":"https:\/\/www.sedcomunicazione.it\/en\/wp-json\/wp\/v2\/media?parent=127497"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/www.sedcomunicazione.it\/en\/wp-json\/wp\/v2\/portfolio_category?post=127497"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}